PUBLIC AFFAIRS

AMPLIFY YOUR VOICE TO INFLUENCE OUTCOMES OF GOVERNMENT DECISIONS

Government must consider multiple perspectives during its decision-making process. Your voice is important to government, but yours is only one. Effective government relations goes beyond a one-to-one dialogue between you and decision makers. It builds a broad coalition of multiple constituencies who together maximize your potential to influence outcomes.

Fulcrum Advocacy leverages public opinion to impact government relations. Our focus extends beyond the decision-makers to the influencers both inside and outside of government. By building a coalition of advocates, your message is strengthened and delivered consistently to government by multiple stakeholder constituencies.

We increase your impact on government decisions by identifying and mobilizing supporters of your cause while identifying non-supportive stakeholders and anticipating their key messages and tactics. Through the use of single or combined channels such as earned media, grassroots mobilization, special events, or social media, we amplify your voice to influence outcomes of government decisions.

Media Relations

We provide media monitoring and other services such as media plans, press releases, and media training to deliver compelling narratives and ensure you are prepared to face the media.

Stakeholder Engagement

We engage stakeholders and create opportunities for dialogue with influential constituencies in order to influence public policy outcomes around your issues.

Stakeholder Mapping & Tracking

We equip you with a detailed stakeholder map of influential decision-makers, allies and opponents so you can build strong coalitions and amplify your message.

Strategic Outreach

We align your message across multiple platforms to ensure we meet your audience where they are. Through online paid media and the creation of social media content, we increase awareness and engagement with your target audiences.

Special Events

We organize press conferences, town hall meetings, workshops, charity golf tournaments, and other memorable special events tailored to your specific needs.